AI Insights · Timothy · April 2021
Q1 2021 US Performance of Top Business Finance Apps
An analysis of the top Business Finance & Business Solutions apps in the US for Q1 2021 reveals significant user engagement and download trends. Insights provided by Sensor Tower offer a closer look at the performance metrics.
In the first quarter of 2021, the Business Finance & Business Solutions category saw notable user interactions across its leading applications on a unified platform in the United States. Data courtesy of Sensor Tower provides a snapshot of how these apps fared in terms of downloads, revenue, and weekly active users.
Intuit Inc.'s QuickBooks Self-Employed experienced a steady climb in weekly revenue, peaking at nearly $470K in late February before slightly dipping to around $395K by the end of March. Downloads for the app saw a high in early February with over 16K new installations, while weekly active users showed a gradual decrease from 171K at the end of December to approximately 145K by March's close.
Another Intuit offering, QuickBooks Accounting, mirrored a similar revenue trend with a notable rise to over $310K in late February. The app maintained a consistent download rate, hitting a high of over 43K in early March. Weekly active users for QuickBooks Accounting saw an upward trajectory, reaching nearly 266K at the quarter's end.
MileIQ: Mileage Tracker & Log by MileIQ Inc. showcased a peak in revenue during mid-January at over $307K, with a subsequent dip to around $213K by March's end. Downloads remained relatively stable, with a peak of nearly 9K in the first week of January. The app's weekly active users started at 169K and experienced a slight decline to around 141K over the quarter.
Invoice2go: Easy Invoice Maker by Invoice2go.com saw its revenue fluctuate, reaching over $108K in late February. Downloads peaked in early February with over 16K, but active users had a noticeable drop from 12K in January to around 11K by the end of March.
Lastly, Everlance: Car Mileage Tracker from Everlance Inc. exhibited a revenue high of over $78K in mid-February. The app's downloads saw a significant jump to over 22K in late January, and its weekly active users increased from 129K at the beginning of the period to over 151K by the quarter's end.
For more detailed insights and data analysis, Sensor Tower's platform offers an extensive overview of app performance metrics.